Move to the Beat

"Move to the Beat" is the upcoming collaborative single by Mark Ronson and Katy B and campaign for the 2012 Summer Olympics.[1]

Contents

Olympic campaign

Sponsored by Coca-Cola, the campaign draws inspiration from the music of London and hopes to connect young people, predominantly teenagers, to the Olympic Games.[2] The campaign was officially unveiled in September 2011.[1] Five athletes, chosen for embodying "values of positivity and optimism that are at the heart of Coca-Cola and the Olympic movement", will act as ambassadors of the Move to the Beat campaign. Ambassadors include Mexican taekwondo athlete María Espinoza (aged 23), Singaporean archer Dayyan Jaffar (aged 17), British table tennis player Darius Knight (aged 21), American hurdler David Oliver (aged 29), and Russian sprinter Kseniya Vdovina (aged 24).[2]

Single

Mark Ronson recorded sounds from young athletes around the world to provide the beat for the song.[2] The collaborative single will be released prior to the 2012 Olympics.[2]

See also

References

  1. ^ a b "Coca-Cola Invites Teens Around the World to "Move to the Beat" of London 2012 with Award-Winning Producer Mark Ronson". Coca-Cola. September 29, 2011. http://www.thecoca-colacompany.com/dynamic/press_center/2011/09/london-2012-olympic-games-global-campaign.html. Retrieved December 9, 2011. 
  2. ^ a b c d "Katy B & Mark Ronson 'Move To The Beat' Coca Cola 2012 Olympic Games Single". Pyro. September 29, 2011. http://www.pyromag.com/music/13209/katy-b-mark-ronson-move-to-the-beat-coca-cola-2012-olympic-games-single/. Retrieved December 9, 2011. 
Katy B
Studio albums
Singles
Featured singles
Other songs
"Move to the Beat"
Related articles
Mark Ronson
Albums
Here Comes the Fuzz (2003) · Version (2007) · Record Collection (2010)
Singles
"Just" · "Stop Me" · "Oh My God" · "Valerie" · "Bang Bang Bang" · "The Bike Song" · "Somebody to Love Me" · "Move to the Beat"
Producer